At Modern Folklore, we believe that what and how we consume has an incredible impact on the communities in which we live, and that these choices also shape the stories we tell ourselves about our culture, beliefs and values—our own personal folklore.

By supporting independent artisans and local makers, we not only help to decrease our ecological footprint, but also to strengthen and grow the social fabric of our communities. That’s why, beyond a retail shop, our space is designed as a place to gather, to share the lost wisdom of hands-on crafts and artisanry, and to foster both personal and community well-being.

Our founder, Corrie Williams, built her career as a researcher and consultant in the fields of geography, environmental sustainability and outdoor education. Over the course of 15+ years, this experience has shaped her understanding of the ways that communities can consciously come together to be a force for good. Modern Folklore is rooted in this sense of interconnectedness, with the goal of weaving together our personal narratives and celebrating the hands of the makers among us.


Interested in being a part of Modern Folklore?
We'd love to hear from you.

Contact Corrie at corrie@modfolklore.com